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Going Omnichannel

Going Omnichannel

Going Omnichannel

We are building an agile and strategic approach to integrate our marketing activities to reach, adding value to Health care professionals or patients, trying-and-testing methodologies using optimized data and analytic praising only true content marketing, and advanced Marketing technology deployment across all channels

Going Omnichannel means depending on multiple channels reaching our community to add value to our customers work and lives

  • E – Detailing
    Using digital illustrations to communicate our scientific content to Health care professionals, with corresponding referees and guidelines
  • eCMEs (electronic continuing medical education)
    Planning to establish an online platform for CME, taking advantage of both the developed software tools and enhanced digital culture of our professional community
  • Social Media Marketing
    Allows Hi Pharm to be connected directly, listening to its consumers. This strengthens the communication of our value and delivers corporate’s image properly.
  • Search engine optimization
    Coping with the most popular way to find products or details is via search engines, improving our ranking through authentic content and valuable scientific services.

Hi Pharm uses social media in Social listening to find out what healthcare professionals and patients are discussing in terms of a specific therapy area that could highlight views on certain medications.