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Marketing & Promotion

Marketing & Promotion

Marketing & Promotion

Meticulous marketing and promotion are essential in our industry. Right from product labeling to promotional content, patient awareness sessions to doctor meets, we need to ensure that all information regarding our products is provided in an unambiguous and precise manner.

 

Our Professional Sales Representatives (PSRs) are the face of the organization as it is mainly they who represent our products to doctors and distributors. We make sure those who connect with distributors and medical practitioners to sell our products, are well-versed in our products and well-equipped to inform medical professionals about them.

 

Our marketing teams seek feedback from doctors and share the scientific knowledge built up in Hi Pharm with them. Putting the right evidence in the hands of the salesperson is one of the most critical parts of developing a business. If the product and its message are not well understood and well designed then all other efforts will have been wasted. Products do not sell themselves.